Posts made in March, 2017

March 2017
Video ads for direct response: What’s the best length?

Video ads for direct response: What’s the best length?

Columnist Andrew Waber dives into recent Facebook video advertising data to help you discover the length and format that will work best for your video creative. Video advertising creative is perhaps the most painstaking for advertisers to deal with during

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4 Steps to Building Brand Trust with Animation

4 Steps to Building Brand Trust with Animation

For the past few years, animated explainer videos have been considered a must-have type of content for startups. Not only do they explain things, like their name says, but they also appeal to an audience visually and educate them about

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